Turn Your Sellers Into Elite Door Openers
Is pivoting to outbound & winning up-market clients key to your growth this year? ​
Chris's customizable speaking & training equips your sellers with the mindset, habits, & skills to crack more high value accounts that move the needle on your aggressive revenue targets.
Chris Bussing
Founder & CEO, Bussing Ventures
Experience
Chris Has Worked With
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Fixing The Outbound Problem
Are you a large enterprise & market leader looking to scale a new business unit, catch a competitor, or transform sales farmers into hunters?
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Or a startup trying to rev the outbound engine for the first time & punch above your weight class to win more up-market clients?
If so, building a strong outbound sales motion is going to be key to your success.
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But outbound is HARD.
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Most companies struggle to predictably generate meaningful sales pipeline due to…
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​Lack of standardized prospecting language & approach
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Over-reliance on smaller inbound leads from marketing
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AEs aren’t self-sourcing pipeline (when they should be)
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Sellers simply haven’t been trained & need up-skilling
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When trying to solve the problem, many companies waste money on generic, one size fits all sales training that fails to deliver lasting impact because…
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It’s not built for your specific sales team
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It doesn’t provide ongoing re-enforcement
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That’s where Chris comes in...
Your Tailored Outbound Solution
Step 1 - Discovering Your Unique Needs
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Chris works with your team to understand your company’s unique market, product, culture, go to market approach, & your current skill/talent gaps.
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Step 2 - Packaging A Tailored Training Engagement
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Based on initial discovery Chris creates a customized engagement designed to...
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DELIVER an immediate impact through more meetings, pipeline, & revenue
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SUSTAIN a sales culture of hungry hunters who find more purpose in their day to day work & excel at opening & closing high value net-new logos
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And Chris will give all your sellers an ADDED BONUS.
In-Depth Video Training
The Sales Development Success Blueprint
Chris provides each of your sellers with 4+ Hrs of high production quality, self-paced video training currently being used by sellers at Oracle, Google, & the startup world.
An Operating System For Overachievement
How to effectively target the right accounts & personas
How to build compelling messaging that hooks prospects
Prospecting principles & creative strategies that print meetings
Discovery call frameworks
Cold Calling mindset & flexible call script frameworks
Objection handling frameworks & 15 example objections with responses
Cold email frameworks illustrated via real world examples that worked
Linkedin social selling strategies
Tips To Build Internal Relationships, hit quota, & get promoted
Why Partner With Chris?
Proven Results In Big Tech & The Startup World.
During his time at Google, Chris won awards in Google Cloud’s Western region prospecting into his competitor's backyard where AWS & Azure’s substantially larger market share didn’t stop him from capturing his prospects' mindshare & wallet share.
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To put the level of competition in perspective, one CEO told Chris he had met with Microsoft's CEO Satya Nadella.
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In spite of steep competition he still got responses like this…
After Google Cloud, Chris took the leap to join a Korean startup with no brand recognition in the US market as a 2nd founding AE where he did all his own prospecting, won a record 30 new logos, & walked the company in the door to billion dollar accounts.
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Chris has mastered the art of opening doors and will equip your sellers with the tools to open the doors that were previously closed shut.
Synthesized Insights From100+ Industry Leaders & Top Perfomers
Chris has built a YouTube channel and podcast with 5,910 subscribers and 1,000,00+ views as well as an industry-leading online tech sales training program, Tech Sales Accelerator.
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He has interviewed the top B2B sales authors & speakers shaping today’s sales landscape along with real world President’s Club winners to extract the mindset, strategies, & tactics that drive outbound success.
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Some of Chris’s most notable guests list includes…
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Jeb Blount ("Fanatical Prospecting")
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Dan Pink ("To Sell Is Human")
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Matt Dixon ("The Challenger Sale")
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Mike Weinberg ("New Sales Simplified")
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Anthony Iannarino ("The Lost Art of Closing")
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Craig Wortmann (Head of Kellogg Sales Institute)
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Josh Braun (top outbound trainer)
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Jason Bay (Outbound Squad)
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And many real world sellers in big tech & the startup world.
