Turn Your Sellers Into Elite Door Openers
Is pivoting to outbound & winning up-market clients key to your growth this year?
Chris's customizable speaking & training equips your sellers with the mindset, habits, & skills to crack more high value accounts that move the needle on your aggressive revenue targets.
Chris Bussing
Founder & CEO, Bussing Ventures
Experience
Chris Has Worked With
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Fixing The Outbound Problem
Are you a large enterprise & market leader looking to scale a new business unit, catch a competitor, or transform sales farmers into hunters?
Or a startup trying to rev the outbound engine for the first time & punch above your weight class to win more up-market clients?
If so, building a strong outbound sales motion is going to be key to your success.
But outbound is HARD.
Most companies struggle to predictably generate meaningful sales pipeline due to…
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Lack of standardized prospecting language & approach
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Over-reliance on smaller inbound leads from marketing
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AEs aren’t self-sourcing pipeline (when they should be)
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Sellers simply haven’t been trained & need up-skilling
When trying to solve the problem, many companies waste money on generic, one size fits all sales training that fails to deliver lasting impact because…
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It’s not built for your specific sales team
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It doesn’t provide ongoing re-enforcement
That’s where Chris comes in...
Your Tailored Outbound Solution
Step 1 - Discovering Your Unique Needs
Chris works with your team to understand your company’s unique market, product, culture, go to market approach, & your current skill/talent gaps.
Step 2 - Packaging A Tailored Training Engagement
Based on initial discovery Chris creates a customized engagement designed to...
DELIVER an immediate impact through more meetings, pipeline, & revenue
SUSTAIN a sales culture of hungry hunters who find more purpose in their day to day work & excel at opening & closing high value net-new logos
And Chris will give all your sellers an ADDED BONUS.
In-Depth Video Training
The Sales Development Success Blueprint
Chris provides each of your sellers with 4+ Hrs of high production quality, self-paced video training currently being used by sellers at Oracle, Google, & the startup world.
An Operating System For Overachievement
How to effectively target the right accounts & personas
How to build compelling messaging that hooks prospects
Prospecting principles & creative strategies that print meetings
Discovery call frameworks
Cold Calling mindset & flexible call script frameworks
Objection handling frameworks & 15 example objections with responses
Cold email frameworks illustrated via real world examples that worked
Linkedin social selling strategies
Tips To Build Internal Relationships, hit quota, & get promoted
Why Partner With Chris?
Proven Results In Big Tech & The Startup World.
During his time at Google, Chris won awards in Google Cloud’s Western region prospecting into his competitor's backyard where AWS & Azure’s substantially larger market share didn’t stop him from capturing his prospects' mindshare & wallet share.
To put the level of competition in perspective, one CEO told Chris he had met with Microsoft's CEO Satya Nadella.
In spite of steep competition he still got responses like this…
After Google Cloud, Chris took the leap to join a Korean startup with no brand recognition in the US market as a 2nd founding AE where he did all his own prospecting, won a record 30 new logos, & walked the company in the door to billion dollar accounts.
Chris has mastered the art of opening doors and will equip your sellers with the tools to open the doors that were previously closed shut.
Synthesized Insights From100+ Industry Leaders & Top Perfomers
Chris has built a YouTube channel and podcast with 5,910 subscribers and 1,000,00+ views as well as an industry-leading online tech sales training program, Tech Sales Accelerator.
He has interviewed the top B2B sales authors & speakers shaping today’s sales landscape along with real world President’s Club winners to extract the mindset, strategies, & tactics that drive outbound success.
Some of Chris’s most notable guests list includes…
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Jeb Blount ("Fanatical Prospecting")
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Dan Pink ("To Sell Is Human")
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Matt Dixon ("The Challenger Sale")
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Mike Weinberg ("New Sales Simplified")
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Anthony Iannarino ("The Lost Art of Closing")
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Craig Wortmann (Head of Kellogg Sales Institute)
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Josh Braun (top outbound trainer)
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Jason Bay (Outbound Squad)
And many real world sellers in big tech & the startup world.
